Paper Skyscraper, a not-so-serious store featuring well-designed gift items.
Project Details:
We did a series of direct mail pieces for this neighborhood gift and book shop that tested the bounds of good sense and good taste. This poster-sized piece was printed on cheap newsprint so it would have the feel of an old circus promo ready to be plastered onto a vacant wall. The whacked-out personality of these pieces really emerges in the fine print, so if you have some time to kill and would like to inspect them a little closer you can download the pdf at your own risk.
